The use of textures can dramatically improve your print design work. You can (if used sensibly) add more depth to your work, whether your work be business cards, advertisements or posters. The results of using texture in your print design projects can be completely different every time, depending on various factors such as what textures you use, how many textures you use, and how you apply them to your work.
The use of texture in this card is incredible. A little bit of grunge mixed with paint and splatter marks is (usually) never a bad thing, and the composition of this card shows how to do it perfectly.
Redbox Media use a subtle grunge texture in the red of their business card to make it just that little more appealing. The digital texture of the lined paper and coffee stains, combined with the ‘hand-drawn’ style typography make this card very unique.
Well, it’s quite obvious what the texture is used for in Marko Manojlovic’s card. Although very simple, it’s interesting and definitely appeals more than a standard plain card!
Colokial use texture in their business card to give it a worn-out and stained “tropical” look. It works very well with the color scheme of the logo and that little touch of Spot UV makes it so unique!
The texture used in Hypno Liberate’s card adds a lovely vintage look to the design, matching the corporate brand of the company well.
Textures in Printed Advertisements
In my opinion, textures are used to their greatest advantage in print advertisements such as billboard posters and postcards. Taking a look at the selection of superb designs below; you can clearly see the huge difference adding a little bit of texture can make.
This fantastic advertisement for a hair product is incredibly clever and is made up (almost) entirely of hair texture. The addition of someones face in the bottom center of the poster makes it a little comical, too.
This great poster to encourage people to stop smoking has a great three-dimensional look to it which was created using textures. In fact, without the textures in this poster, there’d be nothing left!